Among the most basic of human needs is the need to connect with others. With a smile, a laugh, a whisper or a cheer, we connect with others every single day.
Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools.
In this basic, human way, online sharing is awkward. Even broken. And we aim to fix it.
We’d like to bring the nuance and richness of real-life sharing to software. We want to make Google better by including you, your relationships, and your interests. And so begins the Google+ project:
+Circles: share what matters, with the people who matter most
Not all relationships are created equal. So in life we share one thing with college buddies, another with parents, and almost nothing with our boss. The problem is that today’s online services turn friendship into fast food—wrapping everyone in “friend” paper—and sharing really suffers:
- It’s sloppy. We only want to connect with certain people at certain times, but online we hear from everyone all the time.
- It’s scary. Every online conversation (with over 100 “friends”) is a public performance, so we often share less because of stage fright.
- It’s insensitive. We all define “friend” and “family” differently—in our own way, on our own terms—but we lose this nuance online.
From close family to foodies, we found that people already use real-life circles to express themselves, and to share with precisely the right folks. So we did the only thing that made sense: we brought Circles to software. Just make a circle, add your people, and share what’s new—just like any other day:
+Sparks: strike up a conversation, about pretty much anything
Healthy obsessions inspire sharing, and we’ve all got one (or two, or three...). Maybe it’s muscle cars, or comic books, or fashion, but the attraction is always the same: it comes up in conversation, we immediately jump in, and we share back and forth with other fans. Often for hours. The trick is getting things started, and getting over that initial hump. Fortunately, the web is the ultimate icebreaker.
The web, of course, is filled with great content—from timely articles to vibrant photos to funny videos. And great content can lead to great conversations. We noticed, however, that it’s still too hard to find and share the things we care about—not without lots of work, and lots of noise. So, we built an online sharing engine called Sparks.
Thanks to Google’s web expertise, Sparks delivers a feed of highly contagious content from across the Internet. On any topic you want, in over 40 languages. Simply add your interests, and you’ll always have something to watch, read and share—with just the right circle of friends:
+Hangouts: stop by and say hello, face-to-face-to-face
Whether it's inside a pub or on a front porch, human beings have always enjoyed hanging out. And why not? It's how we unwind, recharge, and spend unscheduled time with old and new friends alike. Hanging out is deceptively simple though, and the nuance gets lost online.
Just think: when you walk into the pub or step onto your front porch, you're in fact signaling to everyone around, “Hey, I've got some time, so feel free to stop by." Further, it’s this unspoken understanding that puts people at ease, and encourages conversation. But today’s online communication tools (like instant messaging and video-calling) don’t understand this subtlety:
- They’re annoying, for starters. You can ping everyone that’s “available,” but you’re bound to interrupt someone’s plans.
- They’re also really awkward. When someone doesn't respond, you don't know if they’re just not there, or just not interested.
+Mobile: share what’s around, right now, without any hassle
These days a phone is the perfect sharing accessory: it's always with you, it's always online, and it's how we stay close with our closest friends. We didn’t want “just” a mobile experience, however, so with Google+ we focused on things (like GPS, cameras, and messaging) to make your pocket computer even more personal.
+Location, location, location
In life, the places we visit shape conversations in lots of meaningful ways. If we call John from the airport, he’ll likely ask about our trip. Or if Jane texts from a nearby restaurant, we might join her for dessert. With Google+ you can add your location to every post. (Or not. It’s always up to you.)
+Instant Upload
Getting photos off your phone is a huge pain, so most of us don't even bother. Of course pictures are meant to be shared, not stranded, so we created Instant Upload to help you never leave a photo behind. While you're snapping pictures, and with your permission, Google+ adds your photos to a private album in the cloud. This way they're always available across your devices—ready to share as you see fit.
+Huddle
Coordinating with friends and family in real-time is really hard in real life. After all, everyone's on different schedules, in different places, and plans can change at any moment. Phone calls and text messages can work in a pinch, but they're not quite right for getting the gang together. So Google+ includes Huddle, a group messaging experience that lets everyone inside the circle know what's going on, right this second.
Starting today Google+ is available on Android Market and the mobile web, and it’s coming soon to the App Store.
+You: putting you first, all across Google
That’s the Google+ project so far: Circles, Sparks, Hangouts and mobile. We’re beginning in Field Trial, so you may find some rough edges, and the project is by invitation only. But online sharing needs a serious re-think, so it’s time we got started. There’s just one more thing—really the only thing: You.
You and over a billion others trust Google, and we don’t take this lightly. In fact we’ve focused on the user for over a decade: liberating data, working for an open Internet, and respecting people’s freedom to be who they want to be. We realize, however, that Google+ is a different kind of project, requiring a different kind of focus—on you. That’s why we’re giving you more ways to stay private or go public; more meaningful choices around your friends and your data; and more ways to let us know how we’re doing. All across Google.
When your invite arrives we hope you’ll join the project. But it’s entirely up to +You.
Posted by Vic Gundotra, Senior Vice President, Engineering
One small but notable additional feature that we've been made aware of is the addition of upcoming calendar events on the Notification Center.
Apple's Notification Center is a centralized view of all your push notifications and widgets. A simple swipe from the top of the screen brings the notification center into view. See this video for the Notification Center in action in both portrait and landscape mode.
In the latest beta, Apple has also included calendar events for the upcoming 24 hours in the view, so you can see easily see your calendar appointments at a glance. There are no settings yet to adjust how far in advance you can see your events. Apple has announced it will be releasing iOS 5 to the public this fall.
Recent Mac and iOS Blog Stories
• Wireless Carriers Moving Toward Shared Data Plans Across Devices
• All 'No Commitment' AT&T iPhone 4 Purchases Coming Unlocked?
• Duke Nukem Forever Coming to Mac in August
• Team Fortress 2 Now Free On Steam
• Apple Says Multicam Support is "Top Priority" in FCP X and More
Recently, myself and my colleagues at Pelagicore decided to try to ditch Skype for an open replacement.
Apple announced Tuesday plans to unveil iOS 5 and “iCloud, Apple’s upcoming cloud services offering” at the keynote address for its Worldwide Developers Conference (WWDC) in San Francisco next week. The company noted that Apple CEO Steve Jobs, who’s currently taking a break from day-to-day duties, and “a team of Apple executives” will be on-hand [...]
The popular instant messaging application, WhatsApp Messenger, is now available to download for free. Currently, the app – which is a personal favorite of mine – is natively compatible with the iPhone.
WhatsApp allows you to text other users of the app completely for free. It’s also available for a variety of other smart phones, meaning your BlackBerry-owning friends can get in on the action, too. As outlined in the app’s release notes:
WhatsApp messenger is a cross platform smartphone messenger currently available for iPhone, Android, BlackBerry and Nokia phones. The application utilizes push notifications to instantly get messages from friends, colleagues and family. Switch from SMS to WhatsApp to send and receive messages, pictures, audio notes, and video messages at no cost. All features are included without the need for extra in-application purchases.
I’ve been using WhatsApp Messenger for well over a year now, and it’s proved to be the perfect app. We’re not sure how long the application is going free for, so be sure to download it as soon as possible to ensure you don’t miss out.
And if you’re a fan of WhatsApp, let us know in the comments.
Related Posts
- iOS Apps Gone Free: Cubed Rally Racer, WhatsApp Messenger, Tatomic, And More
- AppAdvice Daily: BBM Not Coming To The App Store, WhatsApp Review, And Ways To Insure Your iPad
- BlackBerry Messenger For iOS Could Arrive April 26 [Updated]
- Review: WhatsApp Messenger – Where U At?
- WhatsApp Messenger Updated – Curious Bug Now Fixed
The popular instant messaging application, WhatsApp Messenger, is now available to download for free. Currently, the app – which is a personal favorite of mine – is natively compatible with the iPhone.
WhatsApp allows you to text other users of the app completely for free. It’s also available for a variety of other smart phones, meaning your BlackBerry-owning friends can get in on the action, too. As outlined in the app’s release notes:
WhatsApp messenger is a cross platform smartphone messenger currently available for iPhone, Android, BlackBerry and Nokia phones. The application utilizes push notifications to instantly get messages from friends, colleagues and family. Switch from SMS to WhatsApp to send and receive messages, pictures, audio notes, and video messages at no cost. All features are included without the need for extra in-application purchases.
I’ve been using WhatsApp Messenger for well over a year now, and it’s proved to be the perfect app. We’re not sure how long the application is going free for, so be sure to download it as soon as possible to ensure you don’t miss out.
And if you’re a fan of WhatsApp, let us know in the comments.
Related Posts
- iOS Apps Gone Free: Cubed Rally Racer, WhatsApp Messenger, Tatomic, And More
- AppAdvice Daily: BBM Not Coming To The App Store, WhatsApp Review, And Ways To Insure Your iPad
- BlackBerry Messenger For iOS Could Arrive April 26 [Updated]
- Review: WhatsApp Messenger – Where U At?
- WhatsApp Messenger Updated – Curious Bug Now Fixed
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June 28, 2011 in 
